No single answer fits every client, but we don't lock you into lengthy contracts you can't get out of. Terms are set based on the scope of work, and we'll walk through exactly what you're committing to before you sign anything.
Frequently Asked Questions
These are the questions we hear most once a business is seriously considering working with CAL.
No single answer fits every client, but we don't lock you into lengthy contracts you can't get out of. Terms are set based on the scope of work, and we'll walk through exactly what you're committing to before you sign anything.
You do. Everything we build, your website, your ad accounts, your content library, belongs to your business, not to CAL. If we ever part ways, you leave with what's yours.
You tell us. We meet with clients regularly specifically to catch issues early, and we'd rather fix a problem than let it sit. If something isn't working, that's a conversation, not a surprise.
It depends on the scope of work involved, some builds require upfront setup and some don't. We'll be upfront about any setup costs before you commit to anything, no surprise invoices.
Yes. Many clients come to us with an existing website or ad account that just isn't performing. We can audit what's already there and either rebuild it or optimize it, depending on what makes sense for your business.
You get regular check ins and reporting through our client dashboard, not a single report you never see again. You'll always know what's working and what we're adjusting.
We're based in Middletown, New York and proud of our Hudson Valley roots, but we work with businesses across more than 25 states through online meetings and remote delivery. Local clients get in person shoots and studio visits, online clients get the same strategy and results.
We primarily work with blue collar, trade, and consumer facing service businesses, but that's not a hard limit. If you're serious about growth and think we'd be a fit, apply and we'll tell you honestly whether we can help.
In house. We own our own camera and video equipment, print our own NFC review cards, and build custom code ourselves. See our Behind the Work page for the full breakdown of what we actually use to run your account.
Every client gets a direct point of contact, not a ticket queue. Call, text, or email your contact directly and you'll hear back quickly, you're never bounced between departments.
Whether you're around the corner or across the country, CAL Marketing is ready to grow your business.
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